A robot that experienced an adventure with a journey worldwide. A grumpy gentleman who despises progress. And just a little Female reunited with her lengthy dropped Buddy.
We served Borotalco, a deodorant, turn into the speak of Austria this summertime by making a whistleblower hotline - a sensitive strategy to Permit folks know anonymously they stink.
Conserving the rainforest is significant to our long run, but young Norwegians are certainly not very easily engaged on some thing so far-off. We designed it appropriate by supplying them the prospect to save anything they enjoy; tropical residence tunes.
By using a layered media and influencer technique, the thrill was already developing months before the occasion. As a result of strategic executed manufacturer working experience, media and influencer protection broke national records.
„End for the story” contest is really a B2B marketing campaign - as well as turned Hungary’s most significant short Tale contest organised by JCDecaux. Inside of a tough surroundings the place politics and switching consumer behavior cause a fear of lack of marketplace for the whole OOH industry, the marketplace chief in citylights was equipped to have interaction shoppers – even inside of a bus stop. Revenue figures (up by ten%) demonstrate the method labored.
But if your manufacturer line is ‘Open Your Globe’, You should do greater than simply just say it, You will need to deliver intending to it. Now was enough time to prove european excellence awards that even the most divided men and women can open up up when they discover frequent ground.
An important problem for PR & Comms – which EEA group recognises strategies or initiatives that use storytelling in all its sides.
This EEA category is open to your providers or companies, who creatively and successfully use knowledge during all phases of a campaign or project.
Ash Monday is a conventional general public holiday in Greece that's celebrated with out of doors excursions, the consumption of fasting foods, among them the Macedonian Ηalva (sesame fasting dessert) & the prevalent customized of flying kites.
Prevented by marketing and advertising laws, B-M turned an MS drug launching marketing campaign into an Mind-set changing campaign spreading information about MS, combating myths and stigma, and showing that people are more than their sickness.
The Norwegian University of Science and Technologies (NTNU) decided to host and prepare the whole world’s most ambitious science Competition, Starmus. Essential strategic aims for NTNU were to raise model awareness, improve research conversation, Make scientific and political networks all over the earth and maximize community interest in science.
With this context, the magazine is usually a central channel for interaction. It's primarily directed at those involved and considering the topic of inclusion.
To take action, initial we'd like a electronic media program that will produce a viral result. We aimed to emphasise Yapı Kredi Mobile’s substantial tech features with a synthetic robot -Gary- and Metin who previously is often a consumer of our mobile software.
NaturAqua needed to become the first purpose-pushed water model to differentiate by itself from competition. We identified an underreported but universal concern to be a deserving cause: 1 in ten Hungarian kids are born prematurely, with moms and dads feeling traumatized and powerless.
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